You built the product. Now you need revenue
Sales shouldn’t be guesswork — but for many founders, it is. You’re juggling fundraising, product, and team building. You don’t need another sales book. You need a senior operator who can build and run your GTM engine.
The Solution
FirstRep gives you proven sales execution — without hiring full-time.
GTM Jumpstart (60 Day Sprint)
Best for: Founders pre–VP of Sales who need to go from zero to structured outbound
What’s included:
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Ideal Customer Profile (ICP) clarity
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Message testing and refinement
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Initial outbound cadences (email + LinkedIn)
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CRM setup or audit
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First 100 prospects targeted and launched
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Weekly execution + review sessions
Outcome: A working outbound engine with messaging that converts — in 60 days or less.
Outbound Execution & Optimization
Best for: Startups with a basic outbound process that isn’t converting or scaling.
What’s included:
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Deep messaging teardown & rebuild
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Persona-specific campaign creation
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ICP refinement with real response data
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Testing & iteration framework
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Cadence optimization (timing, tools, tone)
Outcome: Campaigns that actually get replies — and evolve as your product and market grow.
Fractional Sales Leadership
Best for: Founders who need senior sales guidance without the full-time hire.
What’s included:
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Weekly strategic guidance + tactical work
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Sales hiring support (JD, interviews, onboarding)
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CRM dashboards, pipeline reviews, forecasting
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Deal support and objection handling
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Monthly reporting and founder-level insights
Outcome: Clarity on your GTM path, support across deals, and systems built to scale.
Add-On Services Available
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SDR playbook creation
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AE ramp plans
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Investor-facing GTM plans
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HubSpot or Salesforce Guidance
Success Stories
Our clients share their success stories and how FirstRep transformed their sales approach and business trajectory.
Mark Sinnett
< $10M ARR
"Working with FirstRep was instrumental in refining our sales strategy. Their insights and support propelled us to new heights of success."
Sophia Lee
$10M - $20M ARR
"FirstRep's fractional sales leadership was pivotal in reshaping our sales approach. Their expertise gave us the competitive edge we needed in the market."
Sheila Carter
$10M - $20M ARR
"We owe a significant part of our sales success to FirstRep's go-to-market strategy and sales operations support. Their guidance was invaluable."
Meet Our Team
Meet the experts behind FirstRep, dedicated professionals with a passion for empowering startups with effective sales strategies and operations.
Nathan Overbey
Founder & CEO
I’ve spent 15+ years in enterprise SaaS sales at companies like Salesforce and ServiceNow, building $5M+ territories and leading teams through GTM chaos.
Now I help early-stage founders avoid the expensive sales mistakes I’ve seen time and again — and build the foundations that drive revenue fast.
843-906-3930
Contact Us
Reach Out
Have a question or need more information? Get in touch with us, and we'll be delighted to assist you.